HTML
If you are here it is because you plan to develop your banner without the help of any software. You develop your banner in the “From Scratch” way.
If you make banners in the case of a simple adserving you must follow the steps in the section <em>Basics</em> .
If you create banners using the DCO you must follow the steps in the section <em>Basics</em> then in the section <em>Dynamization</em> .